Talent Alignment

Potential deserves to be seen.

Coding On Heels aligns women's strengths, experience, potential and ambition with the opportunities and environments where they can create their greatest impact in technology.

No cost · Takes approximately 8 minutes · Private and confidential

For Companies

Potential converging through alignment and expanding into impact.

Collaborations

The Business Show Amsterdam
IKEA Digital Hub
Women Who Code
OfferZen

Born in Amsterdam. Built through real conversations with women and organizations in technology.

Where Do You Want to Start?

Find your side of the alignment.

I'm Talent

Discover your strengths, direction and potential.

Become visible for relevant opportunities and join a community that opens doors.

Start Your Alignment Assessment

No cost · Takes approximately 8 minutes · Private and confidential

I'm a Company

Meet, understand and hire exceptional women in technology.

Discover women in technology based on strengths, ambitions, working preferences and potential, not only previous job titles.

Why Alignment Matters

50%

of women in tech leave the industry by age 35, compared with about 20% of men.

Accenture & Girls Who Code

42%

of women report feeling burned out at work, compared with 35% of men.

McKinsey & LeanIn, Women in the Workplace

50–200%

of a role's annual salary is the estimated cost of one bad-fit hire.

SHRM

Talent Alignment

Your career isn't only where you've been. It's where you could go next.

Talent Alignment uncovers your strengths, ambitions, direction and the environments where you create your greatest impact, so your next step is shaped by potential, not just history.

Start Your Alignment Assessment

No cost · Takes approximately 8 minutes · Private and confidential

Explore Talent Alignment

Your Alignment Assessment
  • Strengths
  • Capabilities
  • Motivation
  • Direction
  • Environment
  • Potential
Destination Your Alignment Profile

For Women in Tech

Free to take. Built to show what you're actually great at.

No CV black hole. No keyword filters. A short assessment that surfaces your real strengths, working style and the kind of role where you'd genuinely thrive, then, if you choose to join our talent network, an introduction when the right opportunity appears.

01

Complete the Alignment Assessment

Eight honest minutes on your strengths, working style and what alignment actually looks like for you.

02

Receive your Alignment Profile

A clearer picture of how your strengths, direction and potential fit together.

03

Join the Coding On Heels talent network

If you choose to join, you become visible for relevant opportunities.

04

Be considered for aligned opportunities and experiences

We ask before we introduce you. You're always in control of who sees your profile.

Completing the assessment does not guarantee a job or opportunity.

Start Your Alignment Assessment

No cost · Takes approximately 8 minutes · Private and confidential

Connect

Alignment starts with people.

Our community brings women in technology, leaders and organizations together, online and in the room. It's where trust is built, long before an introduction is ever made.

From a hybrid Women in Tech MeetUp with IKEA Retail to company-hosted experiences, this is where companies and talent meet as people first.

770+

Members on Meetup

Since 2020

Building the community

Europe

Available to host across the region

4.9 ★

47 Meetup Reviews

Experiences

Three ways companies and talent connect in person: company-hosted experiences that bring your organization and our community together, community partnerships that support meaningful professional experiences, and industry collaborations around technology, careers and leadership.

Coding On Heels members at the IKEA Women in Tech MeetUp

Amsterdam: real moments from real meetups, not stock photos.

What People Say

Real stories from our community.

I was one of the few men being present at Coding On Heels' Women in Tech meetup at our digital hub in Amsterdam. Insightful and inspirational!

Wim Blaauw Ingka (IKEA) Group, Development & Transformation Partner

I'm very grateful to be part of Coding On Heels. It allows me to be vulnerable, and it doesn't just teach the hard skills I need: it builds the confidence to navigate the workplace and grow as a person.

Jessica Community Member

What I have gained is belonging and support of a wonderful community, meeting talented women, and a huge increase in confidence after moving to the Netherlands.

Sinduja Community Member

Great to do this together with you, Coding On Heels, at our IKEA Tech Hub. Looking forward to sharing stories!

Marjana Shammi Global Engineering Leader, IKEA Partner

The biggest thing I have gained from Coding On Heels is knowing I belong to a supportive group of women who are experiencing very similar problems to me. Being a woman in tech, sometimes the only woman in a team of men, being new to the tech industry: these are all real struggles so many of us face, and it's wonderful to not have to go through that alone. Whether we speak within the group or have private conversations with other members, Coding On Heels gives us that platform to reach out.

Chrys Community Member

Coding On Heels community helps me not feel alone facing problems like self-doubt and imposter syndrome. It gives the feeling that I am in my place, and everything I go through as a woman in tech is normal. The stories of the women in the community really inspire me and motivate me to move forward and fight for my place in this male-dominated field.

Yulia Community Member

Coding On Heels is a great community that supports women in the tech industry. Through its platform every woman can share their knowledge, motivate each other and together break social barriers and stereotypes, taking initiatives to see more girls and women in IT. This is a rich community with unique, diverse and inspiring backgrounds.

Cristina Community Member

About Coding On Heels

Aligning women in technology with where they create their greatest impact.

Coding On Heels is an Amsterdam-based Talent Alignment company aligning women in technology with the opportunities where their strengths, ambitions and potential create their greatest impact.

We connect talent and opportunity through Talent Alignment, hiring and real-world experiences, moving women toward meaningful opportunities and showing companies the talent behind the CV.

Read More About Us

Our Mission

We believe people create their greatest impact when their strengths, ambitions and potential are aligned with the right opportunities. Our mission is to unlock human potential by aligning women with the opportunities and environments where they can make their greatest contribution, advancing organizations, driving innovation and shaping the future of technology.

The Shift

Traditional hiring evaluates the past. Talent Alignment looks ahead.

We didn't set out to improve recruitment. We built a new way to make talent decisions, one where Contribution and Potential matter as much as experience, for people and organizations alike.

Traditional Hiring

Talent Alignment

×

Job titles

✓

Transferable capability

×

Years of experience

✓

Demonstrated strengths

×

Career history

✓

Direction

×

Keyword matching

✓

Multi-dimensional fit

×

Credentials

✓

Potential

×

Candidate → vacancy

✓

Talent ↔ opportunity

Experience matters. It just shouldn't be the only signal.

The Alignment Framework

Six dimensions. A richer picture of talent.

Talent Alignment looks beyond experience alone to reveal how a person thinks, contributes, grows and creates impact.

01

Strengths

What comes naturally.

02

Capabilities

What you can do.

03

Motivation

What drives you.

04

Direction

Where you want to go.

05

Environment

Where you thrive.

06

Potential

What you could grow into.

Alignment Profile

The Bigger Picture

Alignment is the turning point.

When potential meets the right opportunity, alignment creates impact. Impact drives evolution, revealing new potential.

POTENTIAL What could be. ALIGNMENT Where it fits. IMPACT What it creates. EVOLUTION New potential, revealed.

Better alignment. Greater impact. Continuous evolution.

Upcoming Event

The Business Show Amsterdam · 10–11 February 2027 · RAI Amsterdam

Get Free Tickets

Digital Alignment → Real-World Connection

This is what alignment looks like in the room.

Coding On Heels creates environments where women and organizations connect beyond job titles and applications, like this hybrid Women in Tech MeetUp hosted with IKEA Retail (Ingka Group): four speakers, 40+ women in the room, streamed live.

Playing loads a video from YouTube.

Want to speak at one of our events? Apply to speak · want the full calendar? See all events.

Frequently asked questions

What is Talent Alignment?

Talent Alignment is our approach to understanding a person across six dimensions, strengths, capabilities, motivation, direction, environment and potential, not just their CV, so we can connect them with opportunities where they'll do their best work.

Who is the assessment for?

Women in technology and women interested in tech careers, whether you're actively looking, considering a change or simply curious about what could come next. It isn't a job application, and it's free to take.

What happens after I complete my profile?

You receive your Alignment Profile: a clearer picture of your strengths, capabilities, motivation, direction, environment and potential. Nothing is shared with companies automatically. If you choose to join our talent network, we may consider your profile for relevant opportunities, and we ask before introducing you to any company.

How can companies work with Coding On Heels?

Companies can hire aligned talent from our network, or host and collaborate with us on events that bring their organization closer to the community. Visit our Companies page →

Not ready to take the assessment yet?